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Latest update: 10/01/2020 14:25:12

ELECTRIC LIGHTING LED SYSTEM Co., Ltd.

We propose LED lighting to schools, hospitals, and ordinary homes.

Our company develops LED lighting products that have unique light distribution characteristics and can reduce the number of units and initial cost. We started to design and develop a floodlight using white LED more than 10 years ago, which was earlier than any other party. We excel at advanced development. Our LED lighting products feature patented special light distribution characteristics. One product can cover a signboard 8 meters wide and 5 meters high by emitting an optical peak in a range of 60 to 65 degrees rather than to the center. One LED lighting product from our company has been used to cover an area that usually requires 5 units of other companies' products.

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Sales Pitch

LED lighting for which we made full use of our patented technology
You can reduce the number of equipment to be installed by using the super-wide angle light distribution. 
We have technology for casting the strongest light at an angle of 140 degrees, as well as central light. You can reduce the initial cost compared with products of other companies by reducing the number of equipment to be installed. 
Additionally, you can use clear lighting with less color unevenness because the super-wide angle light distribution can achieve even brightness. 
Our products are best suited to lighting for signboards, plants, parking lots, etc.
Underwater lighting is effectively used for various sites. 
Our underwater lighting equipment includes LED lighting equipment to be used as an alternative in existing pools to reduce cost, as well as in newly created pools.
We design LED lighting that meet customer requirements. We are developing new products to respond to requests for products that have not been developed yet and for additional value. 
We make proposals that meet customer needs more efficiently based on our development in which we make full use of our original (patented) technology.

Other presentation

[Company strength]
We do everything to do with LED lighting at our factory in Tottori Prefecture, from development, design, and assembly to quality management and follow-up service. We develop high-efficiency, high-quality products with the cooperation of experts specialized in safety, thermal radiation design, and lens design. We use a technical institute for quality management, and have the only evaluation system in West Japan for LED light distribution characteristics. Our company acquired ISO 9001 and ISO 14001 certification in December 2013, and we are making further efforts for product quality improvement while considering the global environment. We have about 40 agencies and are now setting up a nationwide Japanese follow-up service network.

[Business description]
We are extending our mainline business of installing wiring equipment at ordinary homes, offices, stores, schools, and hospitals for disaster protection and telecommunications uses. Our company develops original LED lighting products that have light distribution characteristics unavailable from other companies. Their great features are capable of reducing the number of units and initial cost. Our president leads our staff in developing original products that other companies cannot make. We started to design and develop a floodlight using white LEDs eleven years ago, which was earlier than any other party. We have acquired four patents and one design registration by continuing to improve this product since then. Our company excels at product development.

[Industry]
Electric bulb and lighting fixture manufacturing

[Strength of products/technologies]
Our LED lighting products feature patented special light distribution characteristics. One product can cover a signboard 8 meters wide and 5 meters long by emitting an optical peak in a range of 60 to 65 degrees rather than to the center. For example, a signboard 5 m wide and 2 m high requires 5 units of ordinary lighting instruments or LED lighting products from any other company for adequate lighting. However, our products can cover such a signboard with one unit even when adjusted for intense and uniform lighting. The basic design is based on 12V DC input. Power can be supplied from an independent power supply, such as a battery or solar panel, rather than through an inverter. The thickness and weight are reduced and the power supply unit is separate to improve durability and maintainability.

[Representative's message]
Our company develops and manufactures LED lighting products making use of cutting-edge light technology. We hope to achieve a 75% reduction of global CO2 emissions by replacing all conventional lighting instruments with LED devices. We can meet your requests if you cannot find appropriate equipment on the market or are not satisfied with the functions of existing equipment.

[Company structure for market development/overseas expansion]
We have a thorough in-house system to meet requests quickly, including inventory management, product manufacturing process management, quality management, and safety design. We acquired ISO 9001 and ISO 14001 certification in December 2013 and reflected the ISO standards in our in-house standards. We also focus on follow-up service after delivery. A substitute will be sent first if any problem should occur. Our technical staff will visit the site to investigate the cause where necessary.

[Market share/Ranking]
Signboard lighting: 70% (signboard lighting by LED lamps, based on our own survey).

[Awards and media coverage]
[Awards] The 4th Monozukuri Nippon Grand Award Commemorative Forum in Chugoku, Chugoku Bureau of Economy, Trade and Industry Director-General's Prize (2011); FY2012 Chugoku Region Invention Award (2012); 300 of Japan's Vibrant Monozukuri (Manufacturing) SMEs (2009); one other award.  
[Media] NHK News Ohayo Nippon, "Develop the LED Market;" TV Tokyo, "World Business Satellite."


[Authorization/Certification]
ISO 9001, ISO 14001.

[Joint research and development]
Tottori Institute of Industrial Technology: Development of evaluation system for LED lighting distribution characteristics (2012); development of high-efficiency outdoor constant-current power supply (since 2013).

[Main Clients / Business History (domestic)]
Denso Sales Japan Corporation (delivery since 2011), Super Hotel Co., Ltd. (delivery since 2011), Cainz Co., Ltd. (delivery since 2012), Okuwa Co., Ltd. (delivery since 2011), Don Quijote Co., Ltd. (delivery since 2013), Aeon Group (delivery since 2013), etc.

[Main Clients / Business History (overseas)]
Yokohama Tire (Philippines), Olongapo City Office (Philippines), Mindanao street lamps (Philippines), garden lighting (private home) (Russia), etc.

This company is recommended by the following support organizations.

Marketing Support Department, SMRJ
Chugoku Head Office, SMRJ
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